Following full approval from the United States Food and Drug Administration for a COVID-19 vaccine, Krispy Kreme is softening its campaign to support those who get vaccinated, announcing that the brand will offer every American who has received at least one vaccine TWO free donuts anytime daily from August 30 to September 5.
The “Show Your Heart” week-long offer includes an iconic original glazed donut as well as an innovative rarity: an original glazed heart donut, both free. Krispy Kreme will also continue its campaign to give an original glazed donut every day until 2021 to anyone who has received at least one vaccine.
On Monday, the FDA gave full approval for a COVID-19 vaccine for people aged 16 and older in the United States for the first time
“Show Your Heart” is the latest offering from Krispy Kreme supporting the country’s efforts to overcome the pandemic. Krispy Kreme in March became the first national brand to support those who protect themselves and others by getting vaccinated, offering a free original glazed donut – anytime, any day – to customers who present a vaccination card. COVID-19 valid at any Krispy Kreme store in the United States until 2021.
So far, Krispy Kreme has donated over 2.5 million original frozen donuts through the initiative. In 2020, Krispy Kreme donated over 30 million free donuts to healthcare workers, teachers, senior graduates and others.
“We were all hoping we were near the end of this pandemic now. Were not. So, consider getting vaccinated if you haven’t already. And then savor and share two amazing donuts with our sincere thanks, ”said Dave Skena, Director of Marketing.
In addition to being offered free of charge to guests who present a valid vaccination card, the Original Glazed Heart Donut will be available for purchase throughout the week.
The news and information presented in this press release has not been corroborated by QSR, Food News Media or Journalistic, Inc.Source link