Ice cream and frozen desserts are eaten after meals. They are also served as refreshments between meals. These products are part of the frozen food industry. Ice cream and frozen desserts are made up of various combinations of cream, milk, fruits, flavors and others.
The global ice cream and frozen desserts market is strongly influenced by the transformation of consumer lifestyle. Ice cream and frozen desserts are a kind of convenient, ready-to-eat meal that can be eaten anywhere, anytime. Today’s consumers lead more hectic and busy lives, which leaves them no time to prepare such desserts. Thus, they are betting on ready-to-eat ice creams and frozen desserts. However, both adults and children prefer ready-to-eat frozen products because of their pleasant and delicious taste as well as the nutritional value they contain. In addition, the consumption of ice cream and yoghurt is to the brim. The global ice cream and frozen desserts market is expected to register significant growth in the coming years owing to the growing disposable income of people around the world and increasing population. In addition, the retail store remains a lucrative option to increase the consumption of ice cream and frozen desserts. These products are readily available in various retail stores.
A consumer finds it convenient to walk into the store and purchase frozen desserts. However, children prefer to visit these retail stores, which in turn also contributes to the growing popularity of ice cream and frozen desserts. However, giant supermarkets, convenience stores, hypermarkets and ice cream centers are also adopting marketing strategies to encourage consumers to enter which in turn is likely to create several lucrative growth opportunities in the global market in the years to come. The launch of low calorie products with nutritional and health value products in the market will also support the market growth globally.
The global ice cream and frozen desserts market can be segmented into distribution channel, type, and region.
By distribution channel, the market can be segmented into specialty stores, convenience stores, supermarkets and others.
By type, the market can be segmented into ice cream, frozen cake, frozen yogurt, and others.
North America accounts for the largest share of the global ice cream and frozen desserts market due to the high demand for frozen products in the region. In addition, the presence of eminent market leaders accentuates the growth of the regional market. The major players are strongly focused on launching innovative products with new flavors and variations in the market in order to expand their consumer base. In addition, the growing demand for low fat frozen products is also expected to increase the growth of the regional market in the coming years.
Asia-Pacific is expected to be the fastest growing region in the global market due to the growing disposable income of the region’s residents. In addition, the growing consumption of flavored yogurt in regions like India, Japan and China is also expected to fuel the growth of the regional market in the coming years. Moreover, the adoption of western culture will positively influence the growth of the regional market.
Some of the major players in the global ice cream and frozen desserts market are Yili Industrial Group Co Ltd, Unilever Group, Nestlé SA, Meiji Co Ltd, Lotte Confectionery Co Ltd, Gujarat Cooperative Milk Marketing Federation Ltd, General Mills Inc., Dairy Farmers of America Inc., Ezaki Glico Co ltd, China Mengniu Dairy Co Ltd, Arla Foods UK Plc. and Bulla Dairy Foods. To quote, Hindustan Unilever Limited in August 2018 acquired Vijaykant Dairy and Food Products Limited to diversify its frozen dessert portfolio.
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With a Masters Degree in Brewing Technology and 6 years of global editorial experience, Jerri has been one of the most workaholic and dedicated members of the thefoodbeveragenews.com portal team. She has been part of this portal for 4 years now. Jerri started a career in writing as a freelance writer and the trip was worth watching and reviewing. She manages the beverage industry area of the portal and, together with her team, provides readers with all the essential and breaking news and reports in an easy and understandable way.