(NEXSTAR) – Friday is starting to feel like a two donut day.
In honor of National Donut Day, Krispy Kreme announced that all customers who visit a store in the United States on June 4 can redeem a free donut – of any kind – with no further purchase necessary. Additionally, guests who present their vaccination record will also be allowed to redeem a second donut, as part of a separate ongoing promotion announced earlier this year.
âOn National Donut Day, stop by and enjoy any donut you want on us. And if you are helping us overcome this pandemic by getting your COVID-19 vaccine, then THANKS and have a second donut with us, âsaid Dave Skena, Krispy Kreme Marketing Director, in a press release.
On June 4, Krispy Kreme customers who purchase a dozen donuts will be offered the opportunity to purchase an additional dozen original frostings for just $ 1 more.
Krispy Kreme began giving free donuts to vaccinated customers (who present their vaccination cards) in March 2021, offering everyone a free original glazed donut “anytime, any day, even every day” until as of December 31, 2021. As of Tuesday, Krispy Kreme has offered more than 1.5 million free donuts since the promotion began, the brand confirmed.
“We all want COVID-19 to be behind us as quickly as possible and we want to help all those who are doing their part to make the country safe by getting vaccinated as soon as the vaccine is available to them,” Skena said in March. .
At the time, Krispy Kreme also received reactions from social media users who believed the promotion – which aimed to get Americans to get the COVID-19 vaccine by handing out donuts – was sending a conflicting health message. . In response, Krispy Kreme CEO Mike Tattersfield defended the promotion in an interview with Yahoo Finance Live, saying, âWe’re a treat companyâ¦ If people don’t want to visit a donut shop, they’re not there. obliged. “
Krispy Kreme also revealed on Tuesday that it plans to file an initial public offering (IPO) of common shares, but said “the number of shares to be offered and the price range of the proposed offer” was not not yet determined. The North Carolina-based company expects its shares to trade on the NASDAQ under the ticker symbol “DNUT”.